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Accelerate!

The essential guide to growing your trades business

By Dan Matthews

Paperback £12.99
eBook £5.00
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Accelerate!

The essential guide to growing your trades business

By Dan Matthews

Jacket text

Accelerate! is for anyone who wants to turbo charge their trades business.

Whether your business is plumbing, electrical services, roofing, locksmithing, gardening, landscaping, painting and decorating or kitchen-fitting this book will help you get ahead and achieve REAL success.

Smart, punchy and filled with no-nonsense advice from trades people JUST LIKE YOU who have taken their businesses to the next level, it covers the fundamentals of growth, including:

– marketing techniques online and offline
– tactics to build a workforce without putting a strain on cash flow
– borrowing to invest
– developing a sophisticated sales strategy

And all while fulfilling your legal and financial obligations.

Filled with REAL-LIFE experiences and inside tips from a huge range of businesses at every stage of the growth curve, Accelerate! lets you see for yourself exactly how people in the UK are developing their trades businesses – so you can too.

With digital innovations such as Checkatrade shaking up the market, there has never been a better time to accelerate your growth. Accelerate! is the ultimate guide to get you going – fast.

About the author

Dan Matthews was born in Epsom, Surrey, and educated at Glyn School and Keele University where he achieved a masters degree in global security studies. After a stint as a defence reporter, he turned to business journalism and since 2001 has held senior editorial positions at some of the UK's biggest newspaper and magazine publishers.

Dan writes for the broadsheet press including the Daily Telegraph and the Guardian newspapers, as well as a long list of magazines and websites. He is the founder of Minutehack.com, a website for people building businesses.

Dan is an avid observer of business issues and has made a string of television and radio appearances in the UK. He has interviewed more than 1,000 entrepreneurs, politicians and senior lobbyists, including Gordon Brown, William Hague, Sir Ming Campbell, Sir Stelios Haji-Ioannou, Gordon Ramsay and Peter Jones.

Contents

Foreword by Richard Harpin
Introduction

Chapter 1. The Secrets of Success
Chapter 2. Getting Your Name Out There
Chapter 3. Marketing Online
Chapter 4. Building Your Sales
Chapter 5. Getting the Most out of Technology and Systems
Chapter 6. Taking on Employees and Building Your Team
Chapter 7. Dealing with Money
Chapter 8. Keeping on Top of Legal Stuff
Chapter 9. Nailing Strategy and Planning Expansion
Chapter 10. How HomeServe Accelerated
Chapter 11. The Checkatrade Story

Conclusion
With Thanks



Published: 30/09/2018
Edition: 1st
Pages: 194
Formats: paperback - ISBN 9780857197283
ebook - ISBN 9780857197290
Media enquiries

If you’d like to get in touch with the author for interview or comment, or you’d like a review copy of this book, please contact us at pr@harriman-house.com or call +44 (0)1730 233870.

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