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The Street-Smart Trader

An insider's guide to the City

By Ian Lyall

Paperback £12.99 / $19.99
eBook £11.99 / $14.99
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The Street-Smart Trader

An insider's guide to the City

By Ian Lyall

Jacket text

To the outsider the City is still something of a mystery. Independent traders and investors may study the financial pages and log on to websites to read about the markets, yet what they find there will generally give them little concept of the realities of City business. The hard truth is that independent traders are up against dealers with more information, professional investors with greater financial clout, and investment banks and hedge funds with more powerful systems, all of which can leave the odds stacked against them and puts them a few crucial steps behind in their trades.

The Street-Smart Trader will help level the playing field. Ian Lyall – an experienced financial journalist – provides an insider’s view on the big issues, garnered from candid interviews with experienced City figures. He delves into key areas, including: press coverage of the markets, the reports of financial analysts, and the activities of hedge funds. He encourages readers to question what they think they know and shows how the insights he provides can be used to help traders make more successful, profitable trades in the future.

About the author

Ian Lyall is the editor of 'Proactive Investors', a champion of the independent stock market trader. Before that he was the investment editor and City news editor at the Daily Mail, where he directed the coverage of some of the biggest stories to ever emerge from the Square Mile as it struggled in the grip of the credit crunch and subsequent banking crisis.

In his 15 years as a business reporter and editor, Ian has worked for Dow Jones, writing stories for the international news wire, and the Wall Street Journal. He also led the London company coverage for AFX News, now part of Reuters.

Ian's career began on local newspapers in Kent, before moving to a national news agency. His specialist areas are pharmaceuticals, biotechnology and growth stocks. A regular contributor to the Daily Mail, he writes the paper's weekly investment column.

Ian lives in Hertfordshire with wife Tanya, children Oliver and Cameron and a Noah's Ark of pets - including a dog, two cats, two gerbils and a pair of goldfish.

Media coverage

From Your Trading Edge:

Lyall, a financial journalist, uses his experience and interviews with City traders to demystify the inner workings of the City of London. The book is aimed at retail traders and investors so they can get a better understanding of how the City and financial markets in general work. There is a short introduction covering the… Read more »

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From Proactive Investors:

Proactive Investors Editor Ian Lyall is the author of the Street-Smart Trader, an insider?s guide to the City. Here in an extract from his book he looks at the Ponzi scheme, named after the Charles Ponzi, the 1920s fraudster, and used to devastating effect by Bernard Madoff. Charles Ponzi gave us the blue-print for fraud… Read more »

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From Choice Magazine:

Vilification of City slickers has almost become a national sport, so if you want to know what really goes on in the Square Mile this book promises to tell you the truth. Written by financial journalist Ian Lyall it claims to tell readers not how the City is supposed to work from an academic standpoint… Read more »

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From Proactive Investors:

Editor Ian Lyall is the author of the Street-Smart Trader, a behind the scenes peek at how the City really operates. Here, for Proactive Investors readers Ian reveals some of the scams that have cost rookie investors tens of thousands of pounds. This article does not refer to the legitimate work of the City. The… Read more »

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From UK Analyst:

Having studied finance and investment for the past 14 years and worked in the business for the past four I have learned that there is a clear difference between how the textbooks tell you how finance is supposed to work and how it does work. As you move from academia into the industry you learn… Read more »

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From ytemagazine.com:

“I really like The Street-Smart Trader…this book does give readers a good look at some of the important aspects of the business.”- Your Trading EdgeSeptember/October 2011

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From Media Review:

The Street-Smart Trader – Financial Book of the Month – Choice MagazineApril/May 2011

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From proactiveinvestors.co.uk:

The Ponzi Scheme, and the greatest rip-off of all time – Ian Lyall, Proactive Investor 3rd May 2011

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From proactiveinvestors.co.uk:

Buyer beware: The Proactive Investors guide to the City’s most devious scams – Ian Lyall, Proactive Investor 26th April 2011

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From thisismoney.co.uk:

North sea hit by tax storm- Ian Lyall, Daily Mail Investment Extra 26th March 2011

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From Media Review:

Book Review – The Street-Smart Trader – Traders Magazine25th February 2011

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From uk-analyst.com:

“An ideal purchase for the private investor looking for more unconventional research tools to use when analysing stocks as well as a valuable read for anyone who is looking to get a job in the City.”- UK Analyst31st January 2011

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From dailymail.co.uk:

City Focus by Ian Lyall: The high cost of insider trading- Mail on Sunday5th January 2011

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From proactiveinvestors.co.uk:

Ian Lyall ? author of ?Street Smart Trader? speaks about his new book- Proactive Investors14th January 2011

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From dailymail.co.uk:

City Focus by Ian Lyall: Truth about the Madoff ‘magic’- Mail on Sunday3rd January 2011

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From dailymail.co.uk:

City Focus by Ian Lyall: Scammers and the square mile- Mail on Sunday30th December 2010

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Contents

Welcome to the Real City of London

Introduction

1. In the Beginning there was Coffee
- Introduction
- Hot Drinks and Hotter Stocks
- Living Memory: Post-War Bowler Hats and Gorillas
- Big Bang
- Measuring the Success of Big Bang
- Viewing Big Bang in the Context of the 2007-2009 Financial Crisis
- What We Have Learned

2. If You Don't Know the Rules, Don't Play the Market
- Introduction
- Well-worn, but Sound, Advice
- The Full Monty
- 7 Rules for the Street-Smart Trader
- Scams and the City
- What We Have Learned

3. Share Price Manipulation and Insider Dealing
- Introduction
- Trash and Cash - How Share Prices are Easily Manipulated
- Manipulation of the Media
- On Share Ramping
- First Person: Analysing Market News
- The Inside Track on Insider Dealing
- What We Have Learned

4. The City Spin Game and How it is Played
- Introduction
- Public Relations (PR)
- First Person: The Corporate Message
- Companies and Press Attention
- The Friday Night Drop
- Speaking in Tongues - Typical Ambiguous Phrases Used by Journalists
- What We Have Learned

5. The Trouble with Analysts
- Introduction
- Going Back in Time
- What Analysts Do
- The Relationship Between Banks, Funds and Analysts
- A Bloke Called Blodget
- Analysts and the 2007-2009 Financial Crisis
- What We Have Learned

6. Market Makers and Other Professional Traders
- Introduction
- The Misunderstood Market Maker
- First Person: Meeting a Market Marker
- Proprietary Trading: The Fall and Rise of Casino Banking
- Stuck in the Middle... The Inter-Dealer Broker
- Dark Pools of Liquidity
- High Frequency Trading (HFT)
- The Methods of Institutional Investors
- The (Under)performance of Fund Managers
- What We Have Learned

7. Hedge Funds
- Introduction
- A Beginner's Guide to Hedge Funds
- Tackling Misconceptions About Hedge Funds
- Risk Consultancy
- Hedge Funds, Market Colour and Inside Information
- What We Have Learned

8. Boardroom Stock Pickers
- Introduction
- The Humanity of the Boardroom
- Monitoring Investments Made by the Boardroom
- To Follow the Trades of the Boardroom or Not
- What We Have Learned

9. Vanity, Egotism and Fear: The World of Mergers and Acquisitions
- Introduction
- Synergies in Mergers and Acquisitions (M&A)
- Mergers and Shareholder Value
- Deal Making is Glamorous, Due Diligence is Not
- When Deals Go Bad
- Those Who Profit from M&A
- What We Have Learned

Conclusion
Endnotes



Published: 10/01/2011
Edition: 1st
Pages: 196
Formats: paperback - ISBN 9781906659073
ebook - ISBN 9780857191007
Media enquiries

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