Choice Factory: The Book That Zags
So, where many look forward Choice Factory looks back. Where the majority say go big, Richard Shotton says think small. That’s why Choice Factory is the zag to many zigging books available to marketing and research professionals. It is for that reason, I need to reiterate:
“If you work in research, you need to read The Choice Factory by Richard Shotton.”
If you’d like to get in touch with the author for interview or comment, or you’d like a review copy of this book, please contact us at firstname.lastname@example.org or call +44 (0)1730 269809.Rights
For information on available rights, please contact email@example.comBulk purchases
Discounts for bulk purchases available. Please contact firstname.lastname@example.org for a quote.