Media coverage
Ian Shepherd: ‘Don’t wall off data inside the marketing department’
That’s why, in my new book The Average is Always Wrong I ended up focusing as much on the cultural challenge facing the leadership team as I did on writing case studies of how data can be used.
Media Enquiries
If you’d like to get in touch with the author for interview or comment, or you’d like a review copy of this book, please contact us at pr@harriman-house.com or call +44 (0)1730 269809.
RightsFor information on available rights, please contact rights@harriman-house.com
Bulk purchasesDiscounts for bulk purchases available. Please contact specialsales@harriman-house.com for a quote.