Independently minded publishing

“…one of the best ever books about advertising…a celebration of the glorious press campaigns by New York agency Doyle Dane Bernbach. Their 1950s and 1960s ads for the original Beetle used irony, self-deprecation, knowing humour and counter-intuition to establish this unlikely car as America’s most successful import. All this sophistication and soft-sell in the days when toothpaste was sold by a woman in a tight sweater with starbursts coming off her incisors!”
– Stephen Bayley. The Daily Telegraph