Media coverage
HOW CRUCIAL IS LUCK IN MAKING GREAT WORK?
This is set to change with Nairn’s forthcoming book Go Luck Yourself picking apart the subject of luck through a set of 40 principles to “stack the odds in your brand’s favour”. The book is split over four sections – appreciate what you’ve got; look out for opportunities everywhere; turn misfortune into good fortune; and practise being lucky – illustrated by historic examples and case studies where both companies and individuals have embraced luck to their advantage.
If you’d like to get in touch with the author for interview or comment, or you’d like a review copy of this book, please contact us at pr@harriman-house.com or call +44 (0)1730 269809.
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