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Go Luck Yourself

Out now!

Go Luck Yourself

by Andy Nairn

Just Keep Buying

50,000 copies sold!

Just Keep Buying

by Nick Maggiulli

Pathfinders

Follow up to The Simple Path to Wealth

Pathfinders

by bestselling author JL Collins

Hidden Genius

Coming soon!

Hidden Genius

by Polina Marinova Pompliano

World's Simplest

Out now!

The World's Simplest Stock Picking Strategy

by Edward W. Ryan

Audiobooks

Listen to our latest

Audiobooks
PoM

Over 3 million copies sold!

The Psychology of Money

by Morgan Housel

Unknown Market Wizards

Worldwide bestseller

Unknown Market Wizards

by Jack D. Schwager

Evolutionary Ideas

Out now!

Evolutionary Ideas

by Sam Tatam

Best Loser Wins

Out now!

Best Loser Wins

by Tom Hougaard

Illusion of Choice

Coming soon!

The Illusion of Choice

by bestselling author Richard Shotton

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From Little Black Book

Consumer Behavior Lab Co-Founder Launches Second Book ‘The Illusion of Choice’

Throughout the book, Richard Shotton identifies the most relevant behavioral science experiments from a marketing perspective.

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From Research World

16 ½ reasons why you should read The Illusion of Choice by Richard Shotton: Part 2

The Illusion of Choice will remind you what really matters in research, make your insight communication more effective, and let you raise your prices. How? Keep reading to find out!

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From Neuroscience Of

What the Press for Champagne Button Teaches us about Consumer Psychology

In this interview, I speak with author and behavioral scientist Richard Shotton about his new book, The Illusion Of Choice: 16 ½ Psychological Biases That Influence What We Buy. As Shotton’s book explores, this principle of reducing friction is applied often, and to great effect within marketing and consumer psychology.

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From Millennial Investing

How to Be a Successful Investor Without Picking Winners w/ Larry Swedroe

Larry Swedroe is head of the financial and economic research office for Buckingham Wealth Partners, a Registered Investment Advisor firm in St. Louis, Mo. Previously, Larry was vice chairman of Prudential Home Mortgage. Larry holds an MBA in finance and investment from NYU and a bachelor’s degree in finance from Baruch College.

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